About Nick Pearson

Author Archive | Nick Pearson

1853

Who does Jacaranda’s marketing? Our customers do

At Jacaranda Health, we often say that we’re not great marketers, but our customers are. That may sound like false modesty, but it’s true that that many of our key marketing decisions are made by our target demographic: Eastern Nairobi’s mothers and expectant mothers. Customer feedback informs how we describe ourselves, the wording we use, Read more »

setting-up

Observations on integrated care in Nairobi

We are cross-posting a piece written by Emily Puckart from the Maternal Health Task Force after a recent visit to Jacaranda’s clinic. You can find Emily’s original post on the MHTF blog here.  Jacaranda Health is combining business and clinical innovations to create mobile health clinics with a high standard maternity care for women located in the Read more »

IMG_99951

Five lessons for building scalable business models for maternal health

Jacaranda Health entered the field of maternal healthcare in east Africa with a challenge: How do we provide high-quality care to low-income women while building a business that’s financially sustainable? It was essential that we provide services of a quality that our international advisors in obstetrics and midwifery could point to with pride, but we Read more »

IMG_33031

Launch of the first Jacaranda Maternity mobile clinic

Five weeks ago, Jacaranda Health opened our doors to the low-income mothers of Nairobi. In the peri-urban neighborhood of Kariobangi, our nurses, receptionists, marketing staff and our clinical advisor all pitched in to set up the exam rooms, lab tests and welcome tent on the grounds of Full Gospel Church, the community partner who hosted our Read more »